There were TONS of food/energy drink companies at Interbike, but Clif Bar was the one that wowed me. They have a new product called “Shot Roks” that was introduced at the show.
Basically these things look like candy coated Whoppers with a chewy center. What’s cool is each Rok has 2 grams of protein and it comes in 3 flavors, Peanut Butter, Cookies and Cream, and Chocolate (my fav!)
Here’s more information on it. CLICK HERE.
They even had a hot chocolate recovery drink…that was yummy!